What We Do
At TDG, we do all the things a good full-service agency is supposed to do – thoughtful strategy, well-negotiated media buys, killer creative, great video, superb print and cutting-edge web. So what makes TDG different from other agencies?
- Branding strategy is at the core of every campaign. Through all media channels, from print publications to social media, we act as advocates for our clients' brands, creating a strong voice that speaks directly to the proper target market.
- A strong media and public relations strategy pervades everything we do. The global shift in media has given more power to the public, thanks to blogs, YouTube and social networks. Even when an intensive PR campaign doesn't make sense, we make sure that all our work is public-friendly -- ready for a press release or blog post at the drop of the next hat.
- We're passionate. About a lot of things – microbrews, fine espresso, arts in the community and fantasy football – but we're especially passionate about our work and your success.
A brand is very different from a product or service. It's intangible and exists in the mind of the consumer. TDG builds brands not only through effective communications and appealing logos but through the total experience that it offers to the end user. In order to build a brand you must have total insight into the market and a sound strategy on how to execute. We offer exactly that.
TDG is home to a creative staff of six. We’ve won numerous awards for our work in logo design, print design, website design, video and online advertising. Since our team has backgrounds in digital animation and music composition, we even create custom animation and scores for our clients from time to time.
Whether it's a well-timed Facebook post or a full-blown public relations campaign, TDG can deliver earned media that hits your target audience. By thinking like a journalist – and it's hard not to when TDG was founded on those principles -- we can pitch stories with just the right news hook. (Editors love news hooks.) The same applies to social media: Content that entertains and engages will keep people coming back for more.
A fully integrated media plan is becoming more and more important as consumers shift away from traditional media outlets. At TDG we believe that each media channel, be it print, outdoor, radio or online advertising, can reach a specific audience and serves an important purpose in an overall campaign. We work collaboratively with our media partners to bring forward timely and creative solutions to immediate needs. Because much of the change is being driven by technology, we have found that it is essential to work with media vendors to constantly push the bounds of creativity to come up with new solutions.
Website design and development is one of our most active departments. We have an impressive web portfolio specializing in tourism, hospitality, healthcare and non-profit organizations. But what really sets our web development apart from the rest? We are the masters of content organization and generation. This allows our websites stand out when it comes to search engine optimization. The content we use is written and redefined by our best writers, ensuring that your website makes the cut on search engines.